Tag: Campaign Planning

Beat Churn with Online Reputation Management

Beat Churn with Online Reputation Management

By Michelle Richards | September 5, 2019

We all know that a business’s online reviews and reputation is vitally important, but how reviews are managed may be even more critical. Research shows that businesses who work to improve their online reputation see far better customer retention rates. But that’s not all: it’s the method used to manage your business reputation that matters most.

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The Rise of Data-Driven Marketing

The Rise of Data-Driven Marketing

By Michelle Richards | August 22, 2019

With business growth tied intimately to user experience, consumer data is now your most valuable marketing resource. Data-driven marketing strategies give you the insights you need to succeed. Data gives you the power to initiate personal and meaningful conversations with consumers – tailored to cater to their unique interests and behaviors, and offering solutions to their individual problems.

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Understanding Native Advertising in 2019

Understanding Native Advertising in 2019

By Michelle Richards | August 13, 2019

As sponsored content becomes the biggest trend for digital advertising in 2019, find out how your business can benefit from native ads. Well-crafted native content leaves your audience with a favorable impression of your brand and faith in your expertise. It makes your brand look more credible, memorable, and, most importantly, trustworthy.

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How to Win Your Competitors’ Customers

How to Win Your Competitors’ Customers

By Michelle Richards | July 10, 2019

What if you could get your ad directly in front of a ready-made target audience? What if you could use your competitors’ marketing budget to get leads for your business? Find out the best competitive marketing strategies and get tips on how to use competitive advertising to target your competitions’ customers across multiple channels.

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