Digital Marketing Savants

Do you know your market?

We’ll help you recognize potential threats and evolving opportunities.

MercDigital will analyze your competition, evaluate your online presence, identify gaps in the market, and action a customized plan targeted at increasing website traffic and revenue. We’ll capitalize on current trends, exploit opportunities for growth, and turn your competitors’ unhappy customers to your door.

We take a collaborative approach to understanding your industry and creating a marketing plan that will work for you. Our overall goal at MercDigital is improving the return on your investment. We do this by broadening your customer base, driving leads to your site, and optimizing your conversion rate. Our market analysis will show us which tools are best employed to generate sales for your company. We want to make you money!

Learn more About MercDigital's Market Analysis Services.

Make Google work for you.

Take advantage of Pay-Per-Click, Google Ads, and auto suggest results.

Out-rank the competition.

We focus on ‘user intent’ to get you on top of your target audience’s search engine results.

Inbound marketing relies on solid SEO (Search Engine Optimization). Every time a potential customer searches for help to solve their problem, you want to appear on top of the list on their search results page. Getting you ranked highly in search engine results requires knowledge and experience with the way search engines work, an awareness of user intent, as well as market research into keyword searches specific to your industry. MercDigital’s SEO specialists will create online content that will make you easy to find.

It’s not enough to simply have the search engines finding and liking your page. It’s critical that your website content is written with your audience in mind. They have to choose to click on your link! Mindless regurgitation of keywords will lose you more customers than you could possibly attract with SEO. MercDigital’s SEO specialists will create informative online content, captivating snippets, relevant slugs, and click-friendly meta descriptions that will ensure both the bots and actual people like what you have to say. 

Learn more About MercDigital's SEO Services.

Get your message out there.

Become a market authority with valuable and accurate content.

Our written digital content strategies will ensure you are presenting potential customers with timely and relevant content. We’ll optimize your online content to ensure your readers are getting exactly what they want from your site – engaging, informative, and compelling copy.

Using data from our market analysis, we’ll focus your readers’ attention on the ways you can deliver something of value to them. Our specialized SEO, copywriting, and video production services will help you funnel website visitors through your site towards the offer that best suits their needs.  

The strategies we employ will optimize your conversation rates by making sure your written and visual content delivers the right message. We’ll keep your readers on the page and clicking through your site by providing the information they need to commit to making a purchase.

Learn more About MercDigital's Content Services.

Engage with your audience.

Drive sales with a personal and interactive approach to marketing.

With 2.4 billion monthly users, Facebook offers businesses of all sizes the opportunity to expand their reach. MercDigital will promote your company to the audiences most likely to deliver customers resulting in the best ROI for you.

As with all aspects of a successful marketing campaign, we don’t choose only one social media platform to market your brand. And we don’t jump into any channel following the exact same strategies we used on a different channel. MercDigital will stay true to your company’s identity while varying our approach to match the format and demographic of each social media platform.

Your clients want you to solve their problem. We’ll help guide them through your site with a consistent message between their initial social media engagement, landing page, and sales funnel. We’ll show you how to use social media engagement to build your online presence and create momentum for your sales campaigns.

Learn more About MercDigital's Social Media Services.

Data-driven analysis for continued results.

Continuous testing and tweaking ensures our strategies continue to perform for you.

Instead of just making guesses and hoping something works, MercDigital will discover which platforms and which triggers are most likely to result in customer engagement and conversion.

Are you targeting the right audience with your online presence and the messages you send? Do you know the average age of potential customers in your market? What are their others interests? Where do they spend their time when online? Where is their attention focused? Are they visiting your website via desktop or mobile devices? 

With the use of actionable analytics and proven strategies to test potential markets, MercDigital will help you find the audience that will deliver the best ROI. We’ll create a steady flow of high-quality traffic to your site – people who like what you have to say and are ready to sign up.

Learn more About MercDigital's Analytics and Reporting Services.