For businesses looking to succeed, online reputation management is no longer optional. Streamlined and professional ORM will keep your brand top of mind for your audience, drive traffic, and grow business revenue. Maintaining a good reputation ensures that your ROI continues to increase over time.
Poor online reviews have the power to destroy your business. No matter how great your business is, a poor online reputation can undermine years of hard work. If your business is suffering at the hands of online review sites, there’s a few simple actions you can take that will make a significant impact on business revenue.
With business growth tied intimately to user experience, consumer data is now your most valuable marketing resource. Data-driven marketing strategies give you the insights you need to succeed. Data gives you the power to initiate personal and meaningful conversations with consumers – tailored to cater to their unique interests and behaviors, and offering solutions to their individual problems.
As sponsored content becomes the biggest trend for digital advertising in 2019, find out how your business can benefit from native ads. Well-crafted native content leaves your audience with a favorable impression of your brand and faith in your expertise. It makes your brand look more credible, memorable, and, most importantly, trustworthy.
What if you could get your ad directly in front of a ready-made target audience? What if you could use your competitors’ marketing budget to get leads for your business? Find out the best competitive marketing strategies and get tips on how to use competitive advertising to target your competitions’ customers across multiple channels.
Facebook’s comprehensive targeting and audience options let you connect with people at all stages of their buying journey. Well step you through the 5 best ways to reach your audience and reduce your costs per lead on Facebook with Demographics, Split Testing, Lookalike Audiences, and more.
Online impressions are created every time a consumer encounters (or doesn’t encounter!) your brand when looking for information. Impressions are created through your website, business listings, Facebook and Twitter pages, email communications, social media interactions, online reviews, and search engine results.
Your customers and prospects are almost always online. Consumers are looking to engage with their favorite brands. People are actively searching for new information and answers to their questions. An effective digital marketing strategy provides your company with the best plan of action required to engage with your prospects and customers.
If you’re not using video in your marketing, you’re missing out. Video is recognized as the most dynamic content medium for advertising and audience engagement in 2019. Businesses need video content to survive and thrive online. Video ads are a great way to keep up with current digital marketing trends and people’s love of immersive content.
PPC (or Pay-per-Click) advertising is a digital marketing tactic that has become increasingly important over the past decade. Many business owners underestimate the benefits of PPC, and are missing out on a huge opportunity to grow their business.
Before jumping onboard with an exciting new marketing strategy to overhaul your business, it’s worthwhile breaking down your business goals and clearly defining marketing priorities for your company. Having a clear picture of your business’s current situation as well as your future goals will allow you to evaluate your marketing options.
Email marketing is still one of the most direct and effective ways of connecting with your leads, nurturing them, and turning them into loyal customers. Effective marketing emails will convert prospects into new customers, and turn casual buyers into loyal fans of your brand. Email marketing is also a great tactic for lead acceleration.
Our Google Ads guide for beginners will show you how paid search will help you reach new customers and grow your business. Learn how Targeting, Keywords, Quality Scores, and Effective Landing Pages will boost your conversion rates. Google Statistics for 2019-
Facebook Statistics for 2019-
Facebook is the most popular social network channel in the world.
1.6 billion people worldwide are connected to a small business on Facebook.
More than two billion people use Facebook every month.
1.56 billion people worldwide check their Facebook account daily.
In the United States, 82% of internet users aged 18 – 29 years have an active Facebook account.
Need tips on how to promote your brand on Social Media?
Social media marketing is no longer optional for businesses in 2019. If you need customers, you need social media. The most successful way to market your business on social media is not to market it at all. Instead, build a community of engaged fans and loyal supporters who will share your passion with you. Social media is unique in providing an interactive platform that allows brands to engage and interact with their customers and target audience.
Need a plan and some advice for marketing your startup? Hit the ground running with digital marketing help from MercDigital. Finally taking that step to launch yourself into the business world can be exhilarating! Marketing a startup takes time and commitment. When you’re starting from scratch, you’re usually limited in the most important marketing resources – time, money, and experience.
Explode your sales! Get help from the experts with simple digital marketing strategies that will see you take advantage of online growth opportunities for your business. Don’t miss out on potential sales for your brand!