MercDigital's IRR
Strategies & Tools

» Impression

» Revenue

» Reputation

Impression

Giving consumers a strong first impression of your business is essential for gaining new customers and, ultimately, for your business success. Are potential customers able to find your business online and in local searches?  What impression do they get about your business when they do find you?  

MercDigital has a range of marketing tools and tactics to help you stand out and present a professional image to the world.

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BLOG POSTS

MercDigital can provide you with fully researched and SEO optimized blog posts to build trust and establish your brand as an authority.

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BLOG POSTS - PACKAGE

Optimize your search presence and paid ads with a blog package that aligns with your overall content marketing goals.

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BLOG POSTS - PREMIUM

Optimize your search presence and paid ads with a blog package that aligns with your overall content marketing goals.

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BUSINESS CARD DESIGN

Stand out with unique business cards for your brand. We can create custom designed business card concepts for your staff or business.

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BUSINESS LISTING CLAIM

Secure your business reputation by claiming your listing across directories. Claiming a listing verifies you as the owner and proves that you are authorized to maintain the data displayed.

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BUSINESS LISTING DISTRIBUTION

Distribute your business details to over 300 online directories to ensure that your business details are accurate right across the web.

Listing-page-build

BUSINESS LISTING PAGE BUILD

Boost your online impact with a responsive, mobile-friendly business listing for your company optimized for local searches with Google Maps.

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CUSTOM BROCHURE DESIGN

Our graphic designers and illustrators will create the perfect brochure or other print media material for your company.

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CUSTOM LOGO DESIGN

Our expert graphic design team will help you create a memorable logo that matches your vision for your brand.

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CUSTOM MASCOT DESIGN

MercDigital’s graphic illustrators can design a memorable character to give your creative marketing efforts a real boost.

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CUSTOMER VOICE

This powerful customer feedback tool will help you use the voice of your loyal customers to improve word-of-mouth advertising and SEO.

Digital-ad-Setup

DIGITAL ADS SETUP

Kickoff your digital advertising campaign with targeting set-up, building ad assets, and initial deployment on search and social.

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DISPLAY AD CAMPAIGN

Optimize ad spend with fully managed, highly targeted, geofenced custom banner ads. Serve valuable impressions to the right audience.

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DOMAIN SETUP

Your company’s online presence begins with your domain name. Start your branding off right by securing the domain name for your website.

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FACEBOOK BOOST

Use Facebook to promote your business to the right prospects at the right time. Bring in more leads, including your competitor’s customers!

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FACEBOOK CAMPAIGN

Boost your digital advertising with a managed Facebook and Instagram Ad Campaign to extend your ad reach and conversion rates.

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GOOGLE ADS CAMPAIGN

Get on top of the Google search page and turn Google searches into new website and storefront visitors for your business.

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GOOGLE MY BUSINESS PAGE

Your Google My Business profile lets you easily connect and share with local customers across Google Search and Google Maps.

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NATIVE ADS

Build and expand the customer base of your business. Appealing, click-worthy native ads attract new customers to your website by establishing you as an authority in your field.

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POWERPOINT TEMPLATE DESIGN

Create professional PowerPoint presentations with a custom designed template with your company branding, color scheme, and styling.

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REPUTATION
 MANAGEMENT

See where you stand with competitive benchmarking, business listing management, online monitoring, and review compilation.

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SEO BOOST

Following an SEO Audit, we’ll boost your SEO performance with keyword and copy optimization, website code enhancements, website structure cleanup, backlinks, and more.

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SOCIAL MARKETING

Our tools will help create a streamlined process for managing your presence across channels and posting on social media.

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SOCIAL MEDIA PROFILE DESIGN

MercDigital will create a social media page that makes your business stand out. We’ll research the competition and create the perfect social media profile to give you an edge.

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SOCIAL PAGE BUILD

MercDigital can get you listed across a range of social channels including Facebook, Instagram, Twitter, YouTube, LinkedIn, Pinterest for Business, or Foursquare account.

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SOCIAL POSTS - MANAGED

Our social media strategists can help you maintain your social media presence by preparing and publishing regular social posts.

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VIDEO MARKETING

Stand out with unique company videos. Use professional videos for promotions, new product releases, how-to explainers, and more.

website-design

WEBSITE DESIGN

Enhance your presence with a complete mobile responsive, multi-page website for your products and services plus a high-conversion landing page.

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WEBSITE MAINTENANCE

We make it easy to manage and maintain the backend of your website – we offer managed web hosting, backups, security, content updates, and website import services.

Revenue

Your business success relies upon your ability to constantly generate more sales, which will translate directly to more revenue and profit. MercDigital offers a range of strategies to generate more leads, increase your conversions and sales, and effectively boost your overall profitability.

Set your marketing goals and identify the best tactics to bring in more revenue for your business. Our expert strategists will help increase customer retention, identify new revenue streams, and boost your return on investment.

Our marketing experts offer you a range of tools and services to help bring in more revenue for your business.

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5STAR TEXT MESSAGING

Use text messages for an easy way to stay in touch with your customers. It’s interactive, immediate, cost-effective, and fully measurable.

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ADVERTISING INTELLIGENCE

Comprehensive tools to track and analyze advertising data from across your marketing campaigns for optimized ad spend.

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ANONYMOUS WEBSITE VISITOR ID

Grow your qualified leads with MercDigital’s anonymous website visitor identification, tracker, and real-time lead generation service.

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BUSINESS LISTING DISTRIBUTION

Distribute your business details to over 300 online directories to ensure that your business details are accurate right across the web.

icon-customer-voice

CUSTOMER VOICE

This powerful customer feedback tool will help you use the voice of your loyal customers to improve word-of-mouth advertising and SEO.

Digital-ad-Setup

DIGITAL ADS SETUP

Kickoff your digital advertising campaign with targeting set-up, building ad assets, and initial deployment on search and social.

icon-display-ad-campaign

DISPLAY AD CAMPAIGN

Optimize ad spend with fully managed, highly targeted, geofenced custom banner ads. Serve valuable impressions to the right audience.

icon-email-campaign-managed

EMAIL CAMPAIGN

We’ll grow your loyal customer base with a targeted mix of promotional emails, informative how-to articles, discount offers, special event emails, and helpful industry news topics.

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EMAIL MARKETING TARGETED LIST

Get access to a complete database of confirmed, opted-in consumers and business email addresses to start your email marketing.

icon-facebook-post-boost

FACEBOOK BOOST

Use Facebook to promote your business to the right prospects at the right time. Bring in more leads, including your competitor’s customers!

icon-facebook-campaign

FACEBOOK CAMPAIGN

Boost your digital advertising with a managed Facebook and Instagram Ad Campaign to extend your ad reach and conversion rates.

icon-google-ad

GOOGLE ADS CAMPAIGN

Get on top of the Google search page and turn Google searches into new website and storefront visitors for your business.

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GOOGLE MY BUSINESS POSTS

Stand out, and bring in more customers with regular posts, photos, events, and offers shared right to your Google Business profile each week.

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LOCALADS DISPLAY CAMPAIGN

Take your Display Ads campaign further by using GPS technology to target consumers on their mobile devices at designated locations.

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NATIVE ADS

Build and expand the customer base of your business. Appealing, click-worthy native ads attract new customers to your website by establishing you as an authority in your field.

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ONLINE APPOINTMENT BOOKING

Offer the functionalities that consumers are expecting from businesses. Empower your clients to book appointments online with real-time availabilities and automated reminders.

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PREMIUM CONTENT DOWNLOADS

Convert new website visitors into qualified leads by gathering their contact information. Offer interested consumers valuable downloadable content to build your email marketing list.

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SEO BOOST

Following an SEO Audit, we’ll boost your SEO performance with keyword and copy optimization, website code enhancements, website structure cleanup, backlinks, and more.

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SOCIAL MARKETING

Our tools will help create a streamlined process for managing your presence across channels and posting on social media.

icon-GetSocial-Tracking

SOCIAL TRACKING & ANALYTICS

Improve your ROI. Find out which social channels are delivering more traffic, engagements, and conversions for your business.

icon-Video-Ads

VIDEO MARKETING

Stand out with unique company videos. Use professional videos for promotions, new product releases, how-to explainers, and more.

website-audit

WEBSITE CONVERSION AUDIT

Plenty of site visitors but low conversion rates? Our experts will identify problems with design, usability, and content to increase website and landing page conversions.

website-optimize

WEBSITE CONVERSION OPTIMIZATION

Audit, test, and optimize your website for higher conversion rates. Reduce the cost per acquisition for PPC campaigns and digital advertising.

website-plugins

WEBSITE PLUGINS

Streamline your website and grow your business with easy website widgets. Engage visitors, provide superior customer support, collect data, take easy online payments, and more.

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YOUTUBE AD CAMPAIGN

Harness the power of YouTube and reach the audience you need with targeted video ads! Showcase your brand in more engaging ways with professional video ads.

Reputation

Your online reputation influences whether or not a consumer decides to do business with you. Stay on top of the online activity affecting the reputation of your brand, including reviews, listings, and social media.

Maintain a strong relationship with existing customers to ensure they're happy after the sale and encourage repeat business.

MercDigital has a range of tools and tactics to help make it easy to nurture your client base and manage your online reputation.

icon-5Star-Texts

5STAR TEXT MESSAGING

Use text messages for an easy way to stay in touch with your customers. It’s interactive, immediate, cost-effective, and fully measurable.

icon-blog-post-monthly

BLOG POSTS - PACKAGE

Optimize your search presence and paid ads with a blog package that aligns with your overall content marketing goals.

icon-blog-premium

BLOG POSTS - PREMIUM

Optimize your search presence and paid ads with a blog package that aligns with your overall content marketing goals.

icon-listing-claim

BUSINESS LISTING CLAIM

Secure your business reputation by claiming your listing across directories. Claiming a listing verifies you as the owner and proves that you are authorized to maintain the data displayed.

Listing-page-build

BUSINESS LISTING PAGE BUILD

Boost your online impact with a responsive, mobile-friendly business listing for your company optimized for local searches with Google Maps.

icon-customer-voice

CUSTOMER VOICE

This powerful customer feedback tool will help you use the voice of your loyal customers to improve word-of-mouth advertising and SEO.

icon-email-campaign-managed

EMAIL CAMPAIGN

We’ll grow your loyal customer base with a targeted mix of promotional emails, informative how-to articles, discount offers, special event emails, and helpful industry news topics.

icon-email-campaign

EMAIL MARKETING

Email marketing is an inexpensive way to find new leads, send transactional emails, and stay top-of-mind with subscriber newsletters.

icon-facebook-campaign

FACEBOOK CAMPAIGN

Boost your digital advertising with a managed Facebook and Instagram Ad Campaign to extend your ad reach and conversion rates.

icon-google-ad

GOOGLE ADS CAMPAIGN

Get on top of the Google search page and turn Google searches into new website and storefront visitors for your business.

icon-google-my-business-posts

GOOGLE MY BUSINESS POSTS

Stand out, and bring in more customers with regular posts, photos, events, and offers shared right to your Google Business profile each week.

icon-Loyalty-Movylo

LOYALTY PROGRAMS

A Customer Loyalty Program is a great way to generate leads and nurture your existing customer base. Our tools make it easy!

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REPUTATION
 MANAGEMENT

See where you stand with competitive benchmarking, business listing management, online monitoring, and review compilation.

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REVIEW REQUESTS

Customers feel valued when their voice is heard. Managed reviews will improve your online reputation, strengthen customer’s loyalty, and increase sales..

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REVIEW RESPONSES

MercDigital’s marketing strategists will help manage your reputation with active monitoring of online business mentions, and custom responses to all written positive and negative reviews.

icon-social-marketing

SOCIAL MARKETING

Our tools will help create a streamlined process for managing your presence across channels and posting on social media.

icon-social-page-build

SOCIAL PAGE BUILD

MercDigital can get you listed across a range of social channels including Facebook, Instagram, Twitter, YouTube, LinkedIn, Pinterest for Business, or Foursquare account.

icon-social-posts-managed

SOCIAL POSTS - MANAGED

Our social media strategists can help you maintain your social media presence by preparing and publishing regular social posts.

icon-GetSocial-Tracking

SOCIAL TRACKING & ANALYTICS

Improve your ROI. Find out which social channels are delivering more traffic, engagements, and conversions for your business.

icon-Video-Ads

VIDEO MARKETING

Stand out with unique company videos. Use professional videos for promotions, new product releases, how-to explainers, and more.

icon-storytap

VIDEO REVIEWS

Highlight your brand and products with video testimonials. We make it easy to present social proof with video reviews from real-life customers.

website-design

WEBSITE CREATION

Enhance you presence with a mobile responsive landing page built for conversion, or a multi-page website for your products and services.

website-optimize

WEBSITE CONVERSION OPTIMIZATION

Audit, test, and optimize your website for higher conversion rates. Reduce the cost per acquisition for PPC campaigns and digital advertising.

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WEBSITE LIVE CHAT

77% of consumers agree that Live Chat improves a business’s reputation. Offer a convenient connection for customer conversations with a widget for your website.

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Our Knowledge

We focus on data-driven research & analytics, SEO, paid search, PPC, written & video content, social media, audience engagement, targeted conversion, and direct-response advertising. Need advice on planning a successful marketing campaign, or inspiration for boosting sales and improving your ROI? Browse our latest marketing articles here...

Thankful Businessman with Open Arms at the Field

Why Work With Us?

The MercDigital team will oversee all aspects of your digital marketing efforts. We take a hands-on approach for fully managed digital marketing campaigns. Comprehensive, real-time reporting keeps you up-to-date with the impact of your advertising strategies.

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Our Philosophy

our success is our success. Our sole purpose is to generate tons of new revenue for our clients! We want to kickstart your business with traffic generation, conversion, retargeting, and customer nurturing strategies that keep your customers happy.

What is Digital Marketing?

Digital marketing includes the range of advertising and marketing efforts that use the internet or an electronic device. Businesses leverage digital channels such as search engines, social media, their website, online store, business blog, video, email, and SMS to connect with current and prospective customers.

What is Data Driven Marketing?

Data-driven marketing refers to advertising and marketing strategies built on insights gained from the analysis of big data. This data is collected through actual consumer interactions and engagements. Analyzing this data provides a solid foundation for decision making. It can be used to make predictions about future behaviors and to develop targeted marketing campaigns to influence consumers. The goal of data-driven marketing is to offer a personalized customer experience, enhance the reputation of your brand, and optimize sales conversions. Take the guesswork and risk out of your marketing decisions with access to actionable insights from solid data and analytics.

What are some examples of Digital Marketing

There are an ever-increasing number of ways brands can use digital marketing to benefit their marketing efforts, increase sales, and build brand awareness. Digital marketing tactics and methods include search engine optimization (SEO), search engine marketing (SEM), content marketing, e-commerce, social media marketing, social media influencing, e-mail marketing, mobile marketing, display advertising, eBook downloads, market segmentation, re-targeting, in-game advertising, user-generated content, and building customer loyalty with customer relationship management tools.

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About Us

Our highly talented team of digital strategists, content marketers, social media specialists, and designers will help you reach your growth goals. We take a results-driven approach using analytics and reporting systems with full transparency, so you stay in control.

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